Functional Brands Inc., a health and wellness firm known for its science-based approach to consumer products, has been approved to list its shares on the Nasdaq Capital Market under the symbol MEHA. Trading starts on Wednesday, November 5, 2025, marking a major milestone for the Oregon-based company as it enters the public markets.
The move is a defining moment for Functional Brands, reflecting both investors’ confidence and the company’s consistent growth in a competitive industry. Eric Gripentrog, CEO of Functional Brands, said the listing represents more than a financial achievement.
“This direct listing marks a transformative milestone for Functional Brands as well as a validation of the strength of our business model and the quality of our brand portfolio,” said Gripentrog. “This direct listing is also the catalyst that will propel Functional Brands into its next phase of aggressive expansion. With our proven portfolio of science-backed products and demonstrated market traction, we’re now well-positioned to accelerate growth and innovation to scale our business and capture significant market share in the global wellness market.”
Functional Brands has built its foundation on a portfolio of trusted health and wellness names, most notably Kirkman, a company with 75+ years of history. Kirkman products are known for their focus on quality, purity, and transparency, earning loyalty from families and health practitioners in more than 35 countries. The brand’s manufacturing takes place in an FDA-registered, cGMP-compliant facility in the United States, where consistency and product integrity have helped it maintain steady growth.
Gripentrog says the company’s new Nasdaq ticker, MEHA, represents its mission of “Making Everyone Healthy Again.” He explained that this focus on health and accessibility drives every decision the company makes.
“Our ticker, MEHA, stands for Making Everyone Healthy Again, a mission that drives everything we do,” said Gripentrog. “Through clean, transparent, and highly effective products, we’re redefining what it means to support wellness. As we move forward, we’re also excited to bring to market the cleanest, most advanced prenatal supplement available, P2i by Kirkman, while executing bold growth plans that reflect our passion for better health for all.”
The company’s portfolio has grown to include products that reflect this commitment to science and efficacy. Alongside Kirman and P2i by Kirman, the group includes HempTown Naturals and a new incubation brand called Tru2u. Each product and brand is designed to meet specific wellness needs. This diverse collection of brands reflects Functional Brands’ strategy to acquire and build companies that share its belief in evidence-based innovation and measurable health outcomes.
The company’s decision to pursue a direct listing rather than a traditional initial public offering aligns with its focus on efficiency and long-term strategy. The approach allows Functional Brands to access public capital while maintaining control over its operations and vision. Joseph Gunnar & Co. acted as the exclusive financial advisor to Functional Brands in connection with the listing, while Sichenzia Ross Ference Carmel LLP served as counsel.
Functional Brands has also introduced a dedicated Investor Relations section on its website, providing a centralized hub for shareholders and analysts. The platform includes stock information, press releases, shareholder meeting details, and other investor resources. The new transparency tools are part of the company’s broader effort to engage with investors and communicate its progress as it scales operations.
The company enters the Nasdaq market while the global wellness industry continues to grow rapidly. Valued in the trillions, the sector has been driven by increasing consumer demand for cleaner, more transparent, and science-driven health products. Functional Brands has positioned itself to meet this demand by combining decades of experience in manufacturing with a clear focus on innovation and product development.
Gripentrog and his team believe the company’s established credibility, combined with its growth potential, will attract strong interest from both institutional and retail investors. The Nasdaq listing is expected to give Functional Brands greater visibility, broader access to capital, and new opportunities to expand its reach in domestic and international markets.
With its solid foundation, vertically integrated operations, and an expanding portfolio of trusted wellness products, Functional Brands is preparing for the next phase of its journey. The company’s focus remains on advancing science-based solutions that make health more accessible and sustainable for everyone.